One of the best ways to get publicity for yourself, your product and your book (and yes you need this way before it is finished and sent to press) is to get media coverage. A good piece of editorial can go a long way and when you consider how many people view that website, listen to that radio station, buy that paper/magazine or borrow it from the library the exposure one little article can get you is amazing.
That’s why I leap at the chance to be interviewed by anyone who asks me, providing it makes business sense.
I met Lisa Finnegan in cyberspace three days ago when I discovered she was an author and journalist like me, lived abroad, like me, and was starting a new website called WhileAbroad. Today, the result of my interview is online.
I love being featured on blogs and websites and places where readers can comment. And of course I always make sure that my books and services get a wee mention, and my website too!
You can read the result of that interview here:
Interview with Jo Parfitt about Women on the Move
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